Facebook and Instagram marketing are quite famous these days. Every digital marketer spends a hefty amount on paid ads every month. The reason is simple. Facebook and Instagram provide a lot of leads. It is easy to generate leads and convert them from these platforms. This type of marketing is called social media marketing. It is easy to target people on these platforms because millions of people actively use these platforms every day. But what if someone does not have the required budget or someone wants to increase their leads without investing any more money? Is there an alternate method to get leads without spending any money?

SEO is the answer

You may already know it or heard about it, SEO or search engine optimization, is a free method to generate more leads. It is a method to increase your ranking on a search engine results page. If people can see your website or blog on the first page of Google, they are more likely to visit you. This way you can get more traffic which can be converted into sales.

Why SEO is important

About 27% of ecommerce stores’ customers visit as organic traffic for the first time. These customers can be retargeted and can be turned into regular customers as well.

What are some of the best advices for someone new to SEO

SEO requires patience. You are competing against thousands of other websites in similar niche to reach the number one spot or first page of Google. Here are few things to keep in mind:

  • Be consistent. If you post content today and remain dormant for a month later, you will not grow. You will have to be consistent.
  • Use bigger fonts that are easy to read by people.
  • Create content that delivers some value to people.
  • Hire professional seo services[jasa seo professional, which is the term in Indonesian] if you are just starting out.